My Ideas

My Ideas

The idea I have chosen the idea were a boy wants to start free running and he drinks this energy drink to give him energy to start free running. So the story goes that he drinks the drink and starts doing back flips with his new mates.

I think this idea is good because one it`s a good selling point for youngsters and gets them active and want to start sports. The target audience is 14-28 years old. 

I want to create my idea as I think the way it will turn out will be to a professional standard. I will set my idea by the sea for good lighting or an urban setting for a nice backdrop.

I will also have music in the background and not much speaking for one to build tension and two to made the advert more interesting.
The name of my drink is "Alive" because the drink is an energy drink it will made you feel more alive. I have also made a slogan of " Live in the moment" which is bascally saying what ever your doing all the time live it to the full and as long as you drink this drink it will help you with that.

My logo Design

My logo is a basic but eye catching design, that fits for the target audience. I have aslo added the images of people doing flips and handstands to add effect and also added the slogan underneath, to make the whole cover more effective and professional.